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This is the place where you can read the our newsletter ICEbreaker, our latest
articles as well as details of the next events we’ll be visiting.

ICEbreaker from ICE

by Ian Richardson | August 14, 2017 | General News & Events | 0 Comments

Every month, we put together a newsletter for our valued contacts to round-up and highlight travel technology stories and news which caught our eye. It’s called the ICEbreaker, and here’s a rundown of the latest edition.

This month’s highlights include the future of the digital ship via the lens of Greek ship owners, how Facebook’s chatbots learned to lie, how to stop your data lake from becoming a data swamp and a thoughtful article from The Economist on teaching robots right from wrong.

Meanwhile, a quote from Amazon’s Jeff Bezos has resonated with our own thoughts on not automatically leaping into the next new tech, just because it exists. Jeff said:

“I very frequently get the question: ‘What’s going to change in the next 10 years?’ And that is a very interesting question; it’s a very common one. I almost never get the question: ‘What’s not going to change in the next 10 years?’ And I submit to you that that second question is actually the more important of the two — because you can build a business strategy around the things that are stable in time.”

Richie is excited to be invited by Travel Weekly to join the panel of proven business leaders, experts and entrepreneurs to judge the technology category at this year’s Travolution Awards. The winners will be announced at the awards dinner at the end of November.  These awards are the UK travel industry’s highest accolade for innovation and excellence online and we’re very excited to be playing a role this year.

And what we know is not going to change in our industry is the importance of being mindful of the customer journey. Whatever technology can offer, we must always remember that it must be consistent and enhance your customer experience. If you’d like to talk to us about choosing technology that suits your business, Lois can help set up a meeting.

Until then,

Ian Richardson (Richie) and Conor Byrne

(ICE’s founders)

250,000 berths

are being added to the global cruise fleet in the 10 years to 2025, increasing capacity by 40%. More

Future of the digital ship
Will increased tech half the number of crew on large tankers to just 12? Greek ship owners discuss the future of the digital ship. More…




Lying chatbots
Facebook taught chatbots to negotiate and instead they learnt how to lie. More..




Data lake or data swamp?
Data lakes looked like the Holy Grail for data collection. Stop your data lake becoming a data swamp and make sure you’re collecting data with a clear way to get value from it. More..




Room service
Hotels are using augmented reality to improve their guests’ experience – from voice activated hotel rooms to digital art galleries and complimentary Snapchat spectacles. More..




Shiny and new
We’re often warning clients not to buy the latest tech just because they can. It’s about finding a solution to fit your business challenge. This article echoes our guidance. More..




Gatwick’s beacon
In a world first for an airport, Gatwick has installed an indoor navigation system with 2,000 beacons that enables an augmented reality way
finding tool. More..




New rules of deception in cyber warfare
Borrowing from the allies’ tactics in World War Two, deceitful data and fake networks are thwarting hackers. More..




How to deal with a boss that stresses you out
There are seven types of bad bosses. Read on for advice on how to deal with them from The Harvard Business Review. More..




Teaching robots right from wrong
A thoughtful article from The Economist’s magazine on the ethical and moral dilemmas of AI. More..





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